Tag: PR and science

‘Words are, in my not-so-humble opinion are our inexhaustible source of magic, capable of both inflicting injury and remedying it.’, lines by Dumbledore to Harry. As science communicators, words are magical tools that can help us compose effective key messages...

Science has a marketing problem. By this we mean it fails to reach masses whether a layman, school student, policymakers, and more. It’s not only us who are saying it, but the renowned says this too. In 2007, Larry Page,...