Science marketing – Project Biology

Science Media Centres: An answer to challenges of Indian community?

Science Media Centres: An answer to challenges of Indian community?

India, a land of diversity, represents an endless number of discrete and exclusive socio-cultural groups based on caste, language, culture, and other factors. On top of that, different educational strata exist in India. From rural people often suffering from low...

April 13, 2021

How to Knowledge Platform Science Communication

How to fix PR/marketing problem of science?

A great researcher lived in a towering spire of science, beaming proudly over the city of common folk’s alliance. In the spire, the researcher toiled for long hours, Finding solutions to a great many issues of sour. After many days...

January 29, 2021

Knowledge Platform Science Communication

Rovings of a young science communicator : Ann Vinod

Ann Vinod holds nine years of experience working in various aspects of content management and publishing. She started her career as a technical writer at IIT, Bombay, and currently works as a Communications Coordinator, at the Tata Institute for Genetics...

January 27, 2021

Knowledge Platform Science Communication Research

How to market fundamental sciences?

Curiosity to learn about the working of the world gives rise to novel findings. Likewise, curiosity-driven science, forming the basis of human knowledge, makes up the fundamental science or basic science. For example, discovering DNA structure, human genome project, Drosophila...

January 25, 2021

Knowledge Platform Science Communication Science Communication Research

Power of impact assessment in science communication

Scientists spend hours together in their laboratory meticulously trying to look out for answers to scientific mysteries. Their efforts do not stop there. The scientific findings need to reach the common man, politicians, peers, funding agencies, and policymakers to make...

January 20, 2021

Knowledge Platform Science Communication Research

Magical ingredient for SciComm PR

While clicking pictures using a DSLR or a smartphone, what is the one thing we try? We focus on the subject in the photo, be it our sweet grandma, a beautiful flower on the sidewalk, or anything else. We also...

January 17, 2021

How to Knowledge Platform

How to market yourself in sciences?

Every one of us wants to be looked upon, given the credit for all the hard work we do. Diving in the history of sciences we come across many names who were not accredited for their contributions. Many scientists suffered...

January 12, 2021

How to Knowledge Platform Science Communication Research

Social Media and Science Marketing : Why go digital?

Social media is everywhere today, it has emerged as a platform of paramount significance to seek content, updates, and interact with like-minded individuals and topics. Today social media engages 3.8 billion people worldwide (January 2020) with over 680 million active...

January 11, 2021

Hans Rosling: Marketing science with edutainment

Knowledge Platform SciComm around Us

Hans Rosling: Marketing science with edutainment

Do you think the issues like hunger, child mortality, and extreme poverty that plague our world are unsolvable? That they have become more prominent than ever? Do you think the western world is becoming richer and healthier while the developing...

January 10, 2021

Knowledge Platform SciComm around Us

Let’s explore books: Botanicum

Museums are the gatekeepers to the history, science, art, and culture of our world. Every exhibit opens the gateway to a different experience. Such is the popularity and charm of many old museums that millions of visitors annually frequent them....

January 8, 2021

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Tag: Science marketing